Serving as an embedded Creative Director and Faculty Member to Northcoast Promotions Inc., Susie Frazier created 10 - 20 digital and print assets per week and drove revenue with a commerce-enabled website over an 18-month period. Susie also taught The Art of Sales and Marketing Your Products Exhibitor Classes, which are offered annually each spring.
Leading the sales and marketing classes for artists and makers, Susie draws from 30+ years of experience as a pioneering entrepreneur offering digestible best practices on everything from how to generate more revenue in person and online, how to design a website that leads to real conversions, and digital marketing tips for social media, including how to make short form social media content, like this and this, that leads to more engagement.
Spotlighting top tier makers across the region, Susie developed a multi-month campaign for Northcoast Promotions that doubled their social media following and generated a year's worth of booth sales in the first month of Q1.